New Mark Andy CEO Kevin Wilken Shares His Perspective on the Packaging Market

pP: Talk about differentiation for a minute.

KW: There are lots of ways to do this. It can be in the technology you have available and the value it delivers. Some converters develop internal processes that make them much more efficient, or develop new and unique applications and internal processes that add value for customers. Converters need to think about all of this and more to gain an edge, especially with competition coming from so many new and different directions.