2011 InterTech Awards for Technology Innovation

ISO 16612-2 (PDF/VT) - NPES (coordinator of U.S. representation to the ISO technical committee on graphic technology)
ISO 16612-2 Graphic technology – Variable data exchange – Part 2: Using PDF/X-4 and PDF/X-5 simplifies and brings new capabilities to production workflows for personalized documents (e.g., direct mail and transpromo). The use of PDF/VT allows VDP content files to be portable, easily proofed, color managed, and preflighted. Building on the PDF 1.6 imaging model, transparency, ICC-based color management, and layers are fully supported. More complex color graphics in VDP jobs will enable customer communications with greater impact and ROI. One of PDF/VT’s greatest strengths is the ability to drive digital presses in a job-ticket-driven workflow (via JDF, for example). Finally, to reduce file size and facilitate caching, a repeating element is defined only once, regardless of the number of times it appears in a job.