Innovative Solutions Lead HP to its Most Successful drupa
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HP completed a range of global LFP deals at drupa and experienced customer momentum in the move to UV-curable printing in flexible media applications. Customers were especially impressed with the Scitex XP2700 Printer, the top-selling HP large-format product at drupa in terms of total revenues.
The new HP Designjet L65500 Printer—the first printer to utilize HP Latex Inks designed to reduce the environmental impact of printing—was one of the top draws in terms of traffic among the large-format products in the HP booth, signifying a high-level of interest leading up to the printer’s expected commercial availability in 2009.
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