Unique Stand-Up Pouch for Motor Oil
Active collaboration results in a unique flexible packaging stand-up pouch configuration to enhance environmentally friendly credentials for a re-refined motor oil product.
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Sue Busch
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Externally, Universal Lubricants actively gathered customer commentary throughout the package development process and adjusted design plans accordingly. "The first run [of the pouch] was really a test," Blanchat clarifies. "We had installers work with it and give us feedback. In the next round of production, we strengthened all the seals, and moved around some artwork."
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Sue Busch
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