Unique Stand-Up Pouch for Motor Oil
Active collaboration results in a unique flexible packaging stand-up pouch configuration to enhance environmentally friendly credentials for a re-refined motor oil product.
At Universal Lubricants, internal buy-in of the FlexPak design took some time. "Our salespeople approached the new package design with caution," reveals Nancy Blanchat, marketing director. For instance, the team expressed initial concerns about the spout's size, but put those concerns aside after observing the spout's smooth pour.
Related Content
Comments
