Ink Industry Hopeful, Despite Adversities

"Inks play a key role in many of the new technology developments that are emerging in the packaging industry," Pettifor said. "Sun Chemical is offering new products in RFID, color management, and product security. These developments are being pushed by brand owners who want to increase and protect their brand equity. New developments in prepress separating and screening are being combined with new plate technology and ink innovations to produce an expanded color gamut that adds to printers' capabilities and efficiency. All of these are positive developments for the ink industry."