InfoTrends Reports on the State of Digital Printing in Packaging and What Lies Ahead

By Bob Leahey and Inc.

After wide-format inkjet, there are three other color digital technology types to consider, starting with low-end, full-color label printers. These are printers by companies such as AstroMed, DeGrava, Primera, and VIP Color, mostly for use in printing very short runs (tens or hundreds of labels). They are owned mainly by small label converters (37.6 percent of the 85 label converters here), and also by some small manufacturers, such as gourmet food companies.