Converter Perspectives: 
Digital Printing in Packaging

For flexible packaging converters, the choices are, not surprisingly, intensively from the food industry, particularly for private label products. The sources most often cited first are: food—private label for retailers, 23 percent; food—gourmet, other specialty foods, 21 percent; food—all other, 13 percent; other consumer dry goods, 8 percent. The sources of short runs most often ranked second by flexible packaging converters are as follows: food, private label for retailers, 24 percent; food—gourmet, other specialty foods, 16 percent; personal care products, 12 percent.