Converter Perspectives: 
Digital Printing in Packaging

As seen in Fig. 2, users of high-end color digital presses such as HP Indigo and Xeikon do in fact use those devices mainly to print short runs. The collective response from 80 total users indicates that 74 percent of those color digital runs are fewer than 5,000 linear feet. It is important to note, though, that both EP and inkjet solutions can be cost-effective for print runs that are much longer. HP Indigo, for instance, says that its highest capacity system, the ws6000, is competitive with analog systems for runs up to 13,000 linear feet.