HP Ranks No. 1 in U.S. High-Volume Digital Press Market

PALO ALTO, Calif.—HP announced that InfoTrends Inc., an industry analyst firm, ranked the HP Indigo press line as the leading brand for digital presses in the U.S. high-volume segment. During the 2006 calendar year, HP Indigo presses reached a 41.9 percent market share in the high-volume segment, growing at an industry best 49.5 percent year-over-year.

Representing the highest quality, highest volume digital color production devices on the market, the 1 million-plus production segment includes the HP Indigo presses 3050 , 5000 , w3200 and w3250 , as well as devices from Xerox, Kodak, and Xeikon.

In the report, InfoTrends showed that HP Indigo leads the market by 9 percentage points, after having gained 8 percentage points in market share year-over-year. According to the report, “The 1 million-plus duty cycle segment experienced solid growth in 2006 but it was HP Indigo that achieved much of this growth.”

In addition, the number of impressions printed on HP Indigo presses worldwide grew by 40 percent year-over-year. “In 2006, we advanced our digital press offerings through a variety of different introductions, including new presses, inks and media, and new workflow and finishing solutions,” said Rich Raimondi, vice president and general manager, U.S. graphic arts business, imaging and printing group, HP. “But beyond our technology offerings, we’re leading the market with key business development programs, such as our HP Indigo Capture program, and it’s through these value-add initiatives that we’re driving the adoption of HP Indigo digital technology in the U.S. market.”