HP Indigo press enables unique baseball card promotion

Through the program, consumers can visit a DPI-developed web site, upload an image, enter a youth’s team name and player statistics, view a PDF proof and then order a pack of 16 cards.

DPI’s print production workflow for the cards includes an internally developed web-to-print application linked into an HP SmartStream workflow driving the HP Indigo press 5000. The HP Indigo press provides the offset quality, speed, and high uptime needed to make the baseball card program a success.