Choosing the Right Label Adhesive
Careful consideration of adhesive choice in package label design is an important factor in overall brand success.
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Kim Hensley
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Know your application
As is the case with many products and components, not all offerings in the adhesives world are created equal. There are different adhesive formulations at different price points intended for different uses, making a thorough understanding of your application the most significant key to success in choosing an adhesive. In packaging applications, adhesive requirements can mainly be grouped into two categories: performance requirements and aesthetics requirements. Consider both of these for your application to be sure you are receiving not only a facestock that makes sense, but an adhesive that will deliver what you need as well.
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Kim Hensley
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