Choosing the Right Label Adhesive
Careful consideration of adhesive choice in package label design is an important factor in overall brand success.
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Kim Hensley
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Moisture and humidity might cause issues with labels on products such as personal care items that might reside in bathrooms, or food products residing in refrigerators or other environments. Products in these environments might also suffer tunneling and lifting of labels due to direct water contact—a consideration especially important with beverage packaging applications. Remember that various adhesive formulations respond differently to these conditions, and they should not be overlooked.
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Kim Hensley
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