Automatic Roll Changes Increase Throughput

Gerardo continues, "Most of our customers are truly world-class manufacturers, and they expect the same commitment out of their vendors. Part of our marketing plan is to give them exactly what they want—not only what we do, but what they want. That has paid us big dividends. Labels are the least important product that we supply—service is the most important thing that we deliver. We work to become a valued link in our customer's supply chain rather than just being another vendor. We look at their business model from their perspective, not ours, and we work to provide added value within the relationship."