How Digital Are YOU?
Converters plan for greater digital adoption
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Bob Leahey
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Digital is widespread
The overarching finding is that digital printing is widespread in our industry. Figure 1 shows how 69 percent of respondents say they use some type of digital printing for packaging or labels. While the question encompasses all possibilities ("....do you ever use digital printing of any type..."), a strong majority of the market has some experience with digital printing, whether for production or prototyping., While nearly a third of responding companies (31 percent) say they do not [presently] use digital, a third of those non-users say their companies will likely adopt digital printing within two years, highlighting a continuing shift among digital converters across North America.
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- Companies:
- EFI
- Epson America
- Jetrion
- Xeikon
Bob Leahey
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