Eye Catching
“The material is ideally suited for the manufacturing processes of machining and engraving, [and] it provides adequate heat conductivity properties that are necessary to apply the foil,” says Steve Lee, vice president and director of technical support, RotoMetrics. “RotoMetrics is the exclusive worldwide distributer for UEI Group’s (Universal Engraving Inc. and UEI Fine Cut) rotary hot stamp and embossing tooling. We have chosen brass because of its inherent characteristics for engraving, hardness, durability, and heat conductivity.” As part of its full line of hot stamping and embossing rotary tools, RotoMetrics offers UEI’s custom-designed UniSphere rotary cylinders and UniFlex flexible dies that can adhere to a heated magnetic cylinder in minutes.