Heidelberg: "FOCUS 2012" Program to Achieve Profitability Targets
Heidelberg at drupa 2012
drupa 2012, the world's largest trade show for the print media and printing industry, is being held from May 3 to 16, 2012 in Düsseldorf. Since drupa first started in 1951, Heidelberg has traditionally been the largest exhibitor.
The trade show presentation, held under the banner "Discover HEI", will center on lean production (HEI Productivity), green printing (HEI Eco), web-to-print (HEI Integration), short-run printing (HEI Flexibility), differentiation through coatings and special effects (HEI Emotions), the future of packaging printing (HEI End), and gaining an edge through the latest know-how (HEI School). The company is exhibiting solutions that enable print shops and postpress businesses to meet the latest market requirements in full.