Labels: Adding Value to Packaging

Film-based decoration

However, it is in the realms of film that self-adhesive labels today see their greatest competition. As stated, film-based shrink sleeve labels, stretch and wrap-around sleeves, and in-mold labels are today enjoying faster growth rates. However, these technologies are opportunities as well as threats, and self-adhesive label converters are embracing the concept of 'one-stop shopping'—offering their customers not only the self-adhesive path, but also the non-adhesive technologies that can be profitably and ably printed on their narrow-web presses.