Giving a Dam

The management of digital assets is a fundamental concern of almost everyone involved in the process, from suppliers to ad agencies to corporate end users and everyone in between. It is also an area of growing interest for packaging printers and commercial printers with a packaging profit center. In fact, the need to handle the burgeoning volume of data used to power digital workflows means that most graphic communications firms and their clients are already doing some kind of asset management, even if it amounts to simple archiving on disk or server.