Getting the Right Impression

The cylinder press combined the potential of an efficient rotary system with the simplicity and the existing system of fabrication for flat, typeface materials or formes. In turn the development of alternative print technologies and flexible tool manufacturing gave birth to the rotary press where both impressional surface were curved and the material could be printed in a sheet or in a continuous web. Then as now the primary question facing the industry professional investing in the future became platen or rotary and sheet or web processing?