Getting the combination right in package labeling can lead to well-deserved rewards.

By Tom Polischuk

Dejan Trajkovic, system design engineer for Gallus, adds, “Offset brings lower set-up costs due to the economical production of the printing plates and gives the highest quality printing in large quantities.”

Gravure printing is another standard bearer of high-quality printing, although typically associated with long production runs, notes Denny McGee, president of MPS America LLC. “Gravure provides high-quality printing, great heavy laydowns of metallic and florescent inks, and is commonly associated with long runs based on print cylinder life,” he says.