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"Typically, we see each of the different latex chemistries having key performance criteria that recommend them for various applications," Kelly said. "For instance, S/B (styrene butadiene) latex is a great choice for high strength, especially in a beverage carrier where water resistance is important. S/B/AN (styrene butadiene acrylonitrile) latexes typically improve offset printing quality compared to S/B latexes, but may not be as strong in pick performance. S/A (styrene acrylate) latexes are great for high brightness, resistance to fading, and good offset printing performance. As you would expect, there is a price/performance balance when choosing a latex for your coating."