FUJIFILM Dimatix Announces New Brand Identity and Logo

On May 16, 2005, Spectra, Inc. changed its corporate name to Dimatix, Inc. and introduced its corporate brand. The Spectra name is well-respected worldwide for its industrial piezoelectric ink jet printheads, assemblies, components, and systems used in a variety of industrial and commercial printing and imaging applications. Its name change, after 20 years of operation, reflected the significant expansion of Spectra’s business into ink jet solutions for high-performance precision deposition of traditional and nanoparticle fluids for emerging applications. Spectra remains as the brand name of ink jet printheads and components for industrial printing applications from FUJIFILM Dimatix.