The Niche Payoff
Like most industries, the folding carton industry has booming segments and struggling segments. Selling to niched customers has been one key to success.
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At Graphic Packaging, second quarter 2010 net sales decreased 0.7 percent compared with 2009. But on a segment basis, tons sold for paperboard packaging increased 1.0 percent, although net sales declined 1.3 percent compared with the second quarter of 2009, mainly due to lower pricing primarily related to contractual deflationary pass-throughs.
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- Companies:
- Paperboard Packaging Council
- RISI
Chris Mc Loone
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