The Niche Payoff
Like most industries, the folding carton industry has booming segments and struggling segments. Selling to niched customers has been one key to success.
The brass tacks
The folding carton market, and the cartons themselves, have a lot going for them. Currently, the American Forest and Paper Association (AFP&A) reports that linerboard production was at its highest since August 2008, so says its July 2010 U.S. Containerboard Report. Total production saw an increase of 152,200 tons or 5.5 percent over July 2009 and grew 4.5 percent compared with June 2010. The containerboard operating rate for July 2010 rose 9.7 points over July 2009 to 98.0 percent. Why? Demand.
- Companies:
- Paperboard Packaging Council
- RISI
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