Folding Cartons: A Strong Message
The folding carton segment must
play off its strengths in key markets and
sustainability to compete for its share of the
packaging market.
Opportunities
Like all industries today, the folding carton industry faces stiff competition on many fronts, not least of which are the innovative new packaging options emanating from the flexible packaging sector. Folding cartons, however, have strong positions in some key market segments—such as food and beverage and pharmaceuticals—and stack up well on the sustainability front.
- People:
- Ben Markens
- Tony Petrelli
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