State of the Folding Carton Industry
Printers are finding the right tools and strategies to open up new opportunities in folding cartons.
The complications don't end there. According to Greg Iannuccillo, vice president of sales at Packaging Graphics (a facility of The MATLET Group), packaging customers are a lot less vertically integrated than they used to be. This means that the packaging-related work they used to do in-house now is being contracted out to multiple suppliers—all of whom represent middlemen the printer eventually will have to interface with. As a result, Iannuccillo says, "instead of having to deal with one customer, I have to deal with five."
Patrick Henry is the director of Liberty or Death Communications. He is also a former Senior Editor at NAPCO Media and long time industry veteran.
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