Increase Your Odds
The resultant package, asserts Bacchetta, “clearly differentiates itself from the competition by employing a unique combination of graphics and textures.”
From the finish line to the checkout line
Bob Waddington, general manager at UVitec Printing Ink and frequent judge for the packagePRINTING Excellence Awards, commented in our August 2008 issue that “When I saw the entries for the Excellence Awards, I was impressed by the stellar quality and attention to detail that most of the entries displayed, but I am also concerned that we are not paying attention to what is new and available. For instance, using cold foil is a fantastic way printers can save money and time. But, there were relatively few cold foil entries.” He added later, “Many processes (cold foil, thermochromatic inks, etc.) are within the reach of even older presses and could be produced with just a little learning and patience.”