Increase Your Odds

Diamond used special techniques to “elevate a standard reverse carton to an unprecedented level,” says Bacchetta. All of the cartons feature a 0.018 SBS holographic foilboard complemented by foil stamping and embossing techniques. The graphics were achieved by offset printing UV black, UV white, and one PMS color inline with a UV gloss coating over the holographic portion of the carton. A dull stampable varnish was used on the lower white portion of the carton. -Bacchetta states, “Overprinting the holographic foil with transparent blue ink creates a stunning visual effect that captures the essence of ocean waves and warm summer breezes.”