CURSES, Foiled Again!
Consumers walk the aisles quickly. Sooner or later, you’ll be called upon to provide the eye-catching effects best afforded by foil.
Some applications are better than others
Brand owners’ need to ensure their products get as much exposure as possible and maximize the packaging’s ability to draw people in is omnipresent. The market for employing foil to maximize the packaging’s ability to attract people’s attention is growing, but suppliers caution that using foil is not for every application.
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