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Combating supply-side price increases, along with stiff competition from overseas suppliers is a daunting reality for package printers. To be successful, Reardon believes that printers need a low-cost mindset, while offering the highest level of service flexibility in the market.
"Printers need to take account of the opportunities outlined to give their companies broader market positioning by offering a larger portfolio of capabilities and services," he states. "They also need to embrace globalization by linking up with other players in other countries/continents to create business alliances or even partnerships, to meet the needs of the global end users.
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