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“Self-adhesive labels are particularly adept for this purpose but it takes a lot of behind-the-scenes work to achieve that colour-match. Often it starts with the end-product’s backroom boys talking with the printer who in turn has to talk to his ink manufacturer about ways of producing this match,” Harrison said. “Once that is achieved and tests have confirmed the suitability, the skill of the printer on the machine really comes into its own. It is not unknown for some printers to demand samples of the products they are printing labels for, simply to test on their own skin the color match between the product and the label.”
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