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Meanwhile, converters also seek more localized benefits in new CAD/CAM software. Printers are looking for precise color information to be communicated along with design details, and that, as in all prepress arenas, is not a simple issue. As Ken Lathan, head programmer and CEO of Kandu software comments, "Accurate reproduction of color, particularly between a self-luminous medium (such as CRT screen or plasma display) and an illuminated medium (paper, cardboard, plastic, etc.) is notoriously difficult to achieve."
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