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Djonev admits there hasn't been revolutionary progress in package design or in CAD/CAM usage outside the design room. New features introduced with upcoming versions of software, however, point to suppliers working toward that aim.
In an attempt to tie CAD sample information to sales generation, Genline Systems President Mike Malcom reports his company has introduced The Sample Assistant, a CAD add-on module. He attests, "Converters and package printers are looking for more detailed ways to track CAD samples made." The Sample Assistant tracks the number of sales created, sample originator, and the salesperson who requested the sample. It also creates reports on how many samples per customer/salesperson are converted into actual orders.
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