Exploring Middle Ground

Ted Stitzer, VP/Marketing, Webtron, Fort Lauderdale, FL

Packaging companies, like everyone else, are trying to reduce costs, and don't want to tie up money in inventory of converted boxes. They are asking for just-in-time deliveries of cartons which means fewer quantities on a more regular basis. This need is driving shorter runs for the converter, who sees the mid-range press as able to do quicker job change-overs at an affordable investment.