Executives speak out on their view of digital printing’s impact in package printing.

By Tom Polischuk

Bar-Shany—In ten years, digital will be faster and wider, and variable data will be important, as will security applications. Very long runs will still be done on analog, but by then the vast majority of converters will have digital, and most jobs will be printed on digital.

Stack—I can see a day where there is more inkjet printing in labels and rigid packaging then there is traditional print. In addition, it will actually save money versus traditional print. In ten years, we predict that any major producer of packaging will have made a large investment in, and will be reaping the benefits of, digital printing using UV inkjet technology.