Evolution —Polischuk

Digital printing is over the initial hurdles and moving forward. Just recently, HP announced new records for its digital printing with more than 10 billion impressions printed on HP Indigo presses in 2006, a 40 percent increase over 2005.

Focus is also increasing on brand security as losses and risks continue to rise. Companies are jumping into the mix to offer solutions to this growing problem. Karstedt mentions several companies that are making investments in this sector, including MeadWestvaco, Avery Dennison, Rock-Tenn, HP, and Kodak.