Bailey Brand Consulting Wins Design Competition at PACK EXPO

CHICAGO—A concept for an environmentally-friendly, easy-to-use alternative to liquid soap has been named the Grand Prize Winner in the “Package of the Future” competition, a component of Project 2020: The Consumer Experience, sponsored by DuPont. A prototype of the winning design, submitted by Bailey Brand Consulting (Plymouth Meeting, Pa.) was displayed in The Brand Zone at PACK EXPO International 2010. Nine other creative concepts were included in the display, which provided insight into the type of packaging consumers might see on retail shelves in 10 years.