Electronic Packaging Prep

Sometimes it takes a village

An e-community is an environment within the massive cyber world where one has a sense of familiarity. It's just like your own brick-and-mortar neighborhood: you know who lives up and down each street, and you know exactly which way to go to get to the grocery store.

Says Jen McCann, editor of packagingbusiness.com, one of the first packaging industry e-communities, "The biggest thing our Web site offers is a context for bringing everything together. There's a lot out there [on the Internet], and if you are not an experienced Web user, it can be extremely difficult to find what you need."