Challenges and Opportunities

“Worldwide, the Asia Pacific region is growing fast, and now commands 23 percent of the world’s total demand for labels—the third largest market for labels today, behind Europe (36.5 percent) and North America (29.9 percent),” he said. “While much of that consumption has been met until now by imported label substrates from America and Europe, an indigenous label substrate market is now developing in the region which is likely, long term, to threaten the traditional suppliers and further erode their growth levels.