Challenges and Opportunities
Economic pressures and high-potential technologies are two facets in a spectrum of positive and negative factors confronting the tag and label industry.
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Kate Sharon
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“These technologies will become pervasive in the coming years, but it is unclear how far they will impact the smaller players,” Pillsbury said. “No doubt that the large consumer product companies and national brand owners will embrace these technologies—they can’t afford not to. But, for the smaller converter, I am curious to see how partnerships will develop to allow all converters to provide these technologies to their customers.
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Kate Sharon
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