drupa 2012 World Tour Events in 40 Countries

While traditional markets are close to being saturated, the printing market in the emerging countries is developing very dynamically. In Asia, the volume has increased from Euro 133 billion to Euro 168 billion and in China alone it has doubled to Euro 49 billion—and these dynamics are continuing. Market research institutes estimate that the printing volume in China will increase to Euro 70 billion by 2014. Cautious optimism is reflected in the printing and paper industry before the start of drupa 2012. Thus, drupa will again be held at exactly the right time. Many innovative developments together with successful business ideas promise the printing industry exciting future perspectives.