Betting on Digital…and Winning

"This has been a true team effort. Our equipment and software suppliers have all been part of developing solutions that meet the demands of this evolving segment," Dollries said. "Looking ahead, digital printing will grow as the technology continues to evolve and improve, as well as the understanding by brand owners. The consumer market is shifting and I believe the words of Benny Landa some 15 years ago will soon come to fruition, 'Everything that can become digital will become digital. And printing is no exception.'" pP