Watching For Threats

One of the most important methods of protection is through digital variable data marking and coding technologies on primary packaging. Technologies can include inkjet printers, laser coders, thermal transfer overprinters, binary array printers, or a combination of technologies that provide multiple layers of protection, thus making it more difficult to counterfeit or divert products. Combining these technologies with software that creates unique, random codes that are placed directly on a package will go a long way in protecting the brand, the manufacturer, and ultimately the consumer.