Digital printing has found a home in package printing, but will it be a humble dwelling or a palatial estate?

By Tom Polischuk

Mark Andy’s Product Marketing Manager Ken Daming, breaks digital printing down into two types. “The first is a single color to print numbers, addresses, or bar codes. The second type of digital printing is to print the complete label/package with a digital printing device.”

Daming says most of the interest he sees is in single-color digital printing in labels. “This is printing variable data like a serial number and/or consecutive bar codes,” he says. There is also a growing interest in full-color digital printing, not only in labels, but also in folding cartons, he notes.