Doing Digital
Digital printing has found a home in package printing, but will it be a humble dwelling or a palatial estate?
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John Palazzolo, product manager for Kodak Versamark, lists additional opportunities that lend themselves to digital printing, including language versioning, ingredient versioning, and security printing. With ingredient versioning, he notes that its use could eliminate the need for catch-all verbiage such as “May contain one or more of the following ... .” In security printing, the addition of variable content could be used as an additional method to thwart counterfeiting.
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Tom Polischuk
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