Digital Printing--Coming on Strong

Prestige Label expanded its digital capabilities with the addition of an HP Indigo ws4000 Digital Press, which provides seven-color printing on a wide range of papers, films, foils, and card stocks. "We originally selected this technology [Indigo] because we felt it was the most advanced digital printing technology on the market for labels, and that it would readily mesh with our existing label business," says Tropper.