Digital and Dynamic

In addition to the close attention to color, the up-front workflow has to be done correctly. There are no intermediate steps where errors or discrepancies can be picked up. "With digital printing, you go right from the file to the end product," says Adler.

Because of these factors, Adler points out that operators of digital presses need to be computer-savvy. They also need to have a good combination of printing and prepress skills and knowledge.