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Financing such a significant investment is always a bold move, especially in the recent economic downturn. However, keeping up with the latest technologies is ingrained in Diamond Packaging's culture. "Packaging is a very capital intensive business," says Fichter. "Our customers are continually demanding new technology, faster turnaround, increased service, and greater flexibility and capability. Investing in new technology is a long-standing tradition at Diamond and allows us to satisfy the demands of our customers and grow organically."
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