Diamond Packaging Launches Green Web Site

ROCHESTER, N.Y.—Diamond Packaging has launched a new green Web site to coincide with the introduction of its Diamond greenbox initiative, the company’s commitment to research, design, and implement packaging solutions that are innovative and sustainable.

Diamond’s new green Web site is designed with companies and consumers in mind. It is meant to inform visitors about the company’s green initiative and provide a comprehensive and educational insight into the topic of sustainability and sustainable packaging.

“Sustainability is a very broad and complex subject with implications that affect all aspects of the supply chain,” said Dennis Bacchetta, director of marketing. “Our goal is to bring some clarity to topics such as package design and manufacturing, recycling, and energy requirements.”

The site features individual sections describing the core of Diamond’s green initiative—designs, materials, and methods—as well as separate sections dedicated to sustainability, wind energy, and education. The educational section features sustainability-related definitions, acronyms, and links to relevant articles and organizations. Updated RSS news feeds, videos, and an environmental calculator all contribute to delivering a richer user experience.

Diamond’s greenbox initiative balances business with environmental considerations by promoting sustainability in all aspects of package production. It represents a comprehensive approach to packaging that minimizes environmental impact throughout the supply chain.

For more information about Diamond’s greenbox initiative, visit the new sustainability Web site at www.diamondpackaging.com/green .